VKL
- Feb 12
- 5 min
13 tips for writing a great design brief
Compass. Blueprint. Roadmap. There are lots of words that describe the function of a design brief, just as there are lots of approaches to writing the brief itself. The key, of course, is making your brief as effective as possible. The stakes are too high, and the potential rewards too great, to do anything less. When getting ready to take on any client project, make sure you create a strong backbone with a design brief that gets everyone on the same page. But first, what is
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